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Nanette Seven, Vice President

Nanette Seven, Vice President
As a child, I was tasked with summer chores like weeding the rose garden, and helping to plant and harvest the vegetable garden. These childhood “chores” evolved into something I enjoyed. I have a passion for being outside, whether it is getting my hands dirty gardening, coaching and watching sports, or being on the Chesapeake Bay. Outdoors is where I would prefer to be. So, when the opportunity to work for a high-end residential design/build company presented itself, it seemed a good fit. I never imagined that almost 25 years later I would still be working in the landscape industry. I feel fortunate to have worked for Include for the past 20+ years. I wake up every day and do something that I truly enjoy, and with people I honestly like being around. I travel quite extensively to industry events to stay current on the changing needs of the landscape industry. Learning from our clients, consultants, and peers is also a focus of mine; I want to know what they need to help their businesses grow and thrive. This valuable information is used to help build and improve the software and services Include provides. I personally get great satisfaction knowing that what Include Software does as a team is unmatched in our industry. We provide leading edge software with top-notch customer service, and make a positive impact on people and their businesses every single day.
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Recent Posts

Daily Numbers Every Landscaping Company CFO Should Have at Their Fingertips

Posted by Nanette Seven, Vice President on Nov 26, 2019 7:19:00 AM

The most successful landscape businesses are those that are able to make real-time decisions. They recognize if a job is profitable—or not—and can make important changes before it’s too late. A company like this paying attention to “daily numbers” and not waiting until the end of the month to review vital metrics when it’s frankly too late to act.

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4 Metrics Every Landscaping Company Owner Should Review on a Weekly Basis

Posted by Nanette Seven, Vice President on Nov 14, 2019 7:00:00 AM

Monitoring your landscaping company’s metrics is the way in which you keep your finger on the pulse of your business—and there’s no denying how essential that is to be successful. 

Numbers are such an important aspect of running a company and can literally make or break you. In fact, poor financials is one of the main reasons that businesses ultimately fail. Research indicates that of small businesses that failed, 82 percent failed because of cash flow problems. 

The key to preventing problems such as this comes down to knowing your numbers. But which metrics matter most? What are the ones that you need to be looking at weekly?

We’ve rounded up a list of the most important metrics that every landscape business owner should be reviewing each week.

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4 Accountability Tips for a Healthy Landscaping Business

Posted by Nanette Seven, Vice President on Nov 5, 2019 7:34:00 AM

Accountability in the workplace is vital to any healthy and successful landscaping business—but it is not something that just happens. Instead, business owners must be incredibly intentional about creating and also supporting leadership positions in which team members are held accountable.

Of course, that’s easier said than done. We recognize that leadership accountability can be time-consuming and even difficult to implement, which is why we turned to Jason New, executive coach, speaker, and peer group facilitator with McFarlin Stanford, a management coaching and recruiting firm based in Dallas in order to find out some of his best tips. McFarlin Stanford believes that accountability is a key aspect of leadership that all landscape business owners should be paying attention to.

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QuickBooks for Landscaping Companies: 5 Signs You've Outgrown Your Software

Posted by Nanette Seven, Vice President on Oct 1, 2019 6:57:00 AM

Chances are you've used QuickBooks for landscaping, at least at some point in your business. Most landscape contractors have. Actually, most small business owners in general, have—after all, it is not industry-specific software. QuickBooks can work just fine for many businesses in their early stages. But as your business grows, your software needs are most likely going to grow, too.

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How to Proactively Secure Snow Plowing Contracts for Your Landscape Company

Posted by Nanette Seven, Vice President on Sep 26, 2019 9:00:00 AM

If you are not a snow-exclusive business and securing snow plowing contracts is not constantly on your mind, then you could fall into the trap of waiting until the last minute to start working on your snow sales. This happens to a lot of landscaping companies, so by no means are you alone. 

But that doesn’t make it any easier to deal with the ramifications.

The truth is, when you wait too long to plan for your snow season, you find yourself scrambling. You might not even be able to hire the right number of laborers or have all of the proper equipment lined up if you didn’t plan ahead. 

Fortunately, you can prevent a lot of headaches by starting the planning process now. 

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4 Signs You Need New Landscape Business Management Software at Your Landscaping Company

Posted by Nanette Seven, Vice President on Aug 20, 2019 7:00:00 AM

As the CEO, it is your responsibility to oversee your landscaping company as a whole and make sure that it’s running as best that it possibly can. In order to ensure that, you’ve likely implemented various tools over the years, including potential software solutions. But how do you know when the tools you’ve implemented are no longer enough?

How do you know when it’s time for new landscape business management software?

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Age and New Landscape Business Management Software Adoption: Some Surprising Revelations

Posted by Nanette Seven, Vice President on Jul 11, 2019 7:00:00 AM

Technology is part of our everyday lives—and becomes more so every day. From online shopping to using devices to remain informed or connect with others, technology is used daily and that’s no different for those age 50 and older. Over 90 percent of adults over 50 own a computer or laptop, 70 percent have a smartphone, and more than 40 percent own a tablet, according to a national study.

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6 Time-Saving Tips for Scheduling Landscaping Projects & Routes

Posted by Nanette Seven, Vice President on Jun 24, 2019 8:22:41 AM

Scheduling landscaping work can be one of the most tedious and time-consuming aspects of running a business. It can also be an area where efficiency can be lost if smart decisions aren’t made.

Losing 10 minutes here or there might not sound like a big deal but it can really start to add up over the course of a week. And as you know, when it comes to the landscaping industry, time is money.

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