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How to Hire a Landscaping Salesperson for a Goal-Crushing Team

Posted by Nanette Seven, Vice President on Jul 12, 2018 7:08:00 AM

When it comes to growing the revenue of your landscaping company, you’d like to see a goal-crushing sales team jump in and make things happen.

Of course, you may be tired of hiring the wrong people. You’ve been there before. You’ve hired a salesperson for landscaping and assumed they were going to do a great job only to find it didn’t work out. It shouldn’t be this hard to find a good fit. You’re likely tired of a high churn rate in your sales department and tired of spending money on candidates that didn’t ultimately work out.

You may want to know how to hire a salesperson that will truly be successful within your company.

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How to Hold Great One-on-One Meetings at Your Landscape Company

Posted by Nanette Seven, Vice President on Jun 26, 2018 10:42:39 AM

One-on-one meetings are a critical form of communication within your landscape company. And it’s no secret that open and ongoing communication is one of the keys to successful management. Even so, it is safe to say that one-on-one meetings are drastically underutilized within the landscape industry.

Jim Cali, executive coach, consultant, speaker, and peer group facilitator with McFarlin Stanford, a management consulting firm based in Dallas, says that he is a big believer in one-on-ones mostly because “they work.”

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9 Innovative Marketing Tips for the Stagnant Landscaping Business

Posted by Nanette Seven, Vice President on Jun 19, 2018 10:42:22 AM

Are you worried that your landscape company has become stagnant? Are you seeing a decline in new growth or has it tapered off completely? If so, then it might be time to refresh your business with some new approaches.

With the incorporation of some marketing tips for your landscape business, you can get your business revitalized in a way that will keep you moving onward and upward.

At Include Software, we’ve gone through many of these processes ourselves and worked closely with hundreds of landscape companies that have used these tactics to push through to the next level of revenue.

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5 Tips for Building a Great Landscape Company Culture

Posted by Nanette Seven, Vice President on May 31, 2018 11:30:43 AM

You may have heard the expression that a happy worker is a productive worker. While you might have implemented some efforts to build a stronger company culture, you could still be wondering whether you’re doing enough.

Considering the fact that a positive company culture not only helps you to retain your existing employees but to recruit new ones as well, it’s definitely an important piece of the puzzle.

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How Creating an Upside Down Organization Makes Your Landscaping Company Come Out on Top

Posted by Nanette Seven, Vice President on May 22, 2018 7:00:00 AM

The landscape industry is unique in the fact that its lowest paid employees have some of the greatest power in their respective companies. While they’re certainly not the ones making major business decisions, their actions can have a big impact on the overall success—or failure—of the business.  

Why?

Because laborers are the ones on the front line. In fact, they probably have more interaction with your customers than anyone else in your company. And that’s a big deal.

Put simply: The people at the bottom of your organizational chart are the ones that should be the best at representing your company. Regardless of your marketing efforts, your branding, and any other efforts you make to present a certain “image” of your company to the public, if you have crews that are dressed sloppy, are careless when they work, have poor interactions with your clients, and cause other issues, it’s going to negatively impact your business image.

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Is Your Landscaping Equipment Costing You More to Maintain Than It’s Worth?

Posted by Nanette Seven, Vice President on May 17, 2018 10:57:04 AM

Do you find that your landscaping equipment is costly to maintain? While most landscape business owners recognize that their equipment maintenance costs are high, they might be unsure as to exactly what they’re investing in it. That may be the case for you. In fact, you might even be wondering: Is this equipment costing more to maintain than it’s worth?

If you feel like you make decisions on equipment maintenance more on emotion rather than good business sense, then it’s an issue that requires further exploration. You may even feel as though you are unaware of just how big your equipment costs are and whether or not they’re hurting your profitability.

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Green Industry Embezzlement: How Landscaping Accounting Software Either Helps or Hinders

Posted by Nanette Seven, Vice President on May 8, 2018 8:34:46 AM

The possibility of employees stealing company money is something that most landscape business owners don’t want to think about. It’s one of those things that make a lot of people say that could never happen to me.

But the fact is, it happens more than most people realize. It’s estimated that workplace crime costs U.S. businesses as much as $50 billion a year. And research shows that on any given day as many as one in four businesses are being embezzled.

While most embezzlement cases do occur in the financial services field, every industry is at risk. And that certainly includes landscape businesses.

Just consider this one real-life case for example.

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How Customer Portal Software Can Help Your Landscaping Company Save Time, Money, and Aggravation

Posted by Nanette Seven, Vice President on Apr 30, 2018 12:26:03 PM

In this day and age, where customers want their questions answered and their problems solved as quickly as they present them, it can be hard to keep up. Customer demand and expectations only continue to rise. You try to be as supportive as you possibly can, but it’s impossible to be physically present for all of your landscaping clients, 24/7.

While you can’t be personally attentive at any given moment of the day, your website is a powerful tool that is always available. Even after you’ve gone home for the evening or are no longer taking client (or prospect) calls, visitors to your website can still be online reading information about your company and getting answers to their questions, all on their own time.

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5 Landscaping Billing Blunders and How to Prevent Them

Posted by Nanette Seven, Vice President on Apr 18, 2018 11:37:53 AM

Billing is a fundamental process of your landscaping business. That’s because billing is your “bridge to cash flow,” making it an essential process that allows you to sustain your operations.

Despite the importance of billing, it’s a process that can go awry for many different reasons—and that’s a big deal. Billing blunders can cost your business profit and should be addressed seriously. The last thing that you want to do is leave money on the table due to a billing mistake that could have been prevented.

Even so, you might feel as though you’re struggling to find a good system that prevents you (or your staff) from making these errors in the first place. It might feel like a hopeless cycle. You know billing mistakes are being made but you can’t seem to put a stop to them.

But have hope because there are solutions out there.

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6 Landscaping Website Design Ideas & Tips to Consider

Posted by Nanette Seven, Vice President on Apr 11, 2018 9:01:05 AM

At Include Software, we’ve worked with hundreds of landscape companies and often end up discussing their business needs. Occasionally, we hear a lot of companies are looking at updating or improving their websites.

This is a smart business move. After all, your website is one of your most important marketing tools. Even if a client finds you somewhere else (like a Facebook ad or even via word-of-mouth), they’re still going to head to your website to check you out.

While you may be great at designing a landscape or a property maintenance program, chances are, you might not know much about website design. You may know it’s important to put together something that will stand out, but you may not be sure how to get started.

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